EDUCATION

•   MBA (Marketing)
•   MA (Economics)
•   MA (Economics)

EXPERIENCE

04 years (Research) 06 Years (Teaching) experiences

RESEARCH INTEREST

Public Policy and Strategic Management

SELECTED PUBLICATIONS

•    Book Publication (2)
•    Paper in Journal (15)
•    Paper in Book/ISBN Proceeding (10)
•    Unpublished Conference Paper (7)

RESEARCH PAPER FOR PUBLICATION

• Gupta, S., Mishra, O. N., Kumar., S., (Forthcoming). Citizen Empowerment and Adoption of E-Governance Services: The Role of Online Citizen Skills, Awareness, and Engagement, International Journal of Electronic Governance. DOI: 10.1504/IJEG.2021.10042378 (Scopus listed, Inderscience).
• Gupta, S., and Mathur, N., (Forthcoming). Youth and Multiplayer Mobile Games Adoption: The Effects of Individual gratifications, Novelty Seeking and social norms, International Journal of E-Services and Mobile Applications, Vol. 14(3) (Scopus listed, IGI Global).
  Prusty, S., Anubha., Gupta, S. (2021). On the Road to Recovery: The Role of Post-Lockdown Stimulus Package. FIIB Business Review DOI: https://doi.org/10.1177/23197145211013691 (Scopus listed, Sage Publication).
• Mishra, O. N., and Gupta, S., (2020). Antecedents and Impact of E-commerce Adoption among New Venture Firms: Evidence from Tourism and Hospitality Industry, Vision: The Journal of Business Perspective, Vol. 24, No. (4) pp. 431-440 (ABDC and Scopus listed, Sage Publication). https://doi.org/10.1177/0972262920927940
• Gupta, S., and Singh A., (2019). Measurement Scale of Tourism Destination Competitiveness: Supply Side Perspectives, SCMS Journal of Indian Management, Vol. XVI, No. (1) pp. 105-116. ISSN 0973–3167 (Scopus listed).
• Gupta, S., and Singh A., (2018). Understanding Residents’ perception of Rural Tourism Development in Central India: An Empirical Study, Journal of Rural Development, Vol. 37, No. (4) pp. 621-640. ISSN: 0970-3357 (Scopus listed). DOI: 10.25175/jrd/2018/v37/i4/110830
• Gupta, S., and Singh A., (2017). Stakeholders’ Assessment of Tourism Competitiveness of Destination Bundelkhand, Pacific Business Review International, 10(5) pp. 21-31. (ISSN: 0974-438X). (Web of Science Group)
• Gupta, S., and Singh, S. C. (2013). A Study of Inter-linkages of Tourism Sector: Empirical Evidences from SAARC & ASEAN Countries. JOHAR: Journal of Hospitality Application & Research 8 (1) pp.68-74. (ISSN: 0973-4538). [ABDC listed C category journal].

BOOK PUBLISH

• Gupta, S., and Singh A., (2018). Tourism in Bundelkhand: A Strategic Outlook. Research India Publications, India, New Delhi. (ISBN: 978-93-87374-89-8).
• Singh. S. C., Abraham S., & Gupta, S. (Ed.). (2014) Travel, Tourism and Hospitality: Emerging Perspective and Paradigm. Globus Press: India, New Delhi. (ISBN 978-93-82484-96-7).

Area Of Intrested

• Digital Marketing
• Marketing Analytics
• Strategic Marketing
• Business Research Methodology

ACHIEVEMENT AND AWARDS

• Banaras Hindu University-Research Fellowship, Sept. 2011
• University Grants Commission- Junior Research Fellowship (JRF) in ‘Human Resource Management’, Dec. 2012
• University Grants Commission-Junior Research Fellowship (JRF) in ‘Management’, June 2013
• University Grants Commission- Senior Research Fellowship (SRF) in ‘Management’, June 2015
• Editorial Review Board Member of “International Journal of Business Strategy and Automation” (IJBSA), IGI Global, USA.