In the fast-evolving world of business, the ability to identify problems, ideate solutions, and execute viable business models is invaluable. With this in mind, the Innovation and Ideation Council (IIC) at Jaipuria Institute of Management (JIM) hosted an impactful Problem Solving and Ideation Workshop. This workshop was aimed at equipping students with essential skills for entrepreneurship and was conducted by none other than Mr. Rohin Koul, founder of the premium apparel brand Cape Primrose.
Objective of the Workshop
The core objective was to enable students to approach business challenges with creativity and confidence, equipping them with tools for effective problem-solving and ideation. Mr. Rohin Koul, an experienced entrepreneur, shared his insights on how to develop innovative solutions, recognize lucrative business opportunities, and transform simple ideas into profitable ventures.
Highlights of the Workshop
An Interactive Session with Mr. Rohin Koul
Mr. Rohin Koul’s extensive experience in the entrepreneurial world, especially with his journey of establishing Cape Primrose, provided an enriching learning opportunity for all attendees. Here are some key takeaways from the session:
- Understanding Customer Pain Points: Mr. Koul emphasized that understanding and addressing customer pain points is the bedrock of any successful business. He encouraged students to focus on creating value-driven solutions that cater to specific needs within a target market.
- Creative Brainstorming Techniques: During the session, he introduced effective brainstorming methods that could help spark creativity and develop unique solutions. His hands-on approach provided students with strategies to think outside the box, analyze market trends, and identify business needs.
- Transforming Ideas into Actionable Business Models: The workshop took a practical turn as Mr. Koul walked the students through the process of refining ideas into actionable business models. He shared insights into the strategic decisions that led to the growth of Cape Primrose, providing a real-world example of turning ideas into reality.
- Lessons from an Entrepreneurial Journey: Sharing his own entrepreneurial journey, Mr. Koul detailed the challenges, strategic choices, and key learning experiences that shaped his brand’s success. His stories offered students a glimpse into the perseverance and adaptability required to thrive in the business world.
Workshop Outcomes
The students who participated left with newfound knowledge and inspiration, gaining valuable insights into:
- Innovative Ideation Techniques: They learned methods to foster creativity and develop practical ideas that can be transformed into viable business solutions.
- Real-World Problem-Solving Strategies: Through interactive exercises and examples, students understood how to approach business challenges with a structured, solution-oriented mindset.
- Entrepreneurial Thinking: This workshop ignited a spark of entrepreneurial curiosity, empowering students to pursue their business ideas and approach real-world challenges with confidence.
A Step Towards Shaping Future Leaders
The Problem Solving and Ideation Workshop successfully achieved its objective of encouraging entrepreneurial thinking among students. It fostered a culture of creativity and innovation at Jaipuria Institute of Management, giving students practical tools and strategies to transform ideas into impactful ventures.
With workshops like these, Jaipuria Institute of Management (JIM) continues to fulfill its commitment to nurturing future leaders who are ready to embrace challenges and drive meaningful change. We look forward to seeing the entrepreneurial journeys that start from these foundational learnings and watching our students contribute to the world with purpose and innovation.
