
Digital Marketing Trends and Consumer Behavior
Contemporary Modern consumerism is a social

Contemporary Modern consumerism is a social

A Message from Dr. Ashwani –

A Message from Prof. (Dr.) Daviender

In today’s fast-paced, dynamic workplace &

By Dr. Ajay Tripathi, Jaipuria Institute

A Message from the Dean of

By Sanandi Sachdeva, Assistant Professor, Jaipuria

1. Introduction: Digital marketing includes different
(Approved by AICTE, Ministry of HRD, New Delhi and Affiliated to Dr. A.P.J. Abdul Kalam Technical University, Uttar Pradesh, Lucknow)
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