Retail Management

Online commerce and customer-centric shopping experiences have changed the world of retail. As a result, the demands of modern retail have made it imperative for retail managers and executives to function in highly competitive environments. For this, they need teams of Retail Sales executives, Retail Store Operations executives, Retail Sales Associates, etc., who are aware of the evolving landscape, suitably skilled, and armed with the requisite knowledge to be appropriately used in the ever-changing world of retail.

Objectives of the Program: 

• To develop the required skills to enhance the efficiency and effectiveness of retail executives
• To educate executives about the evolving retail, customer, and marketing landscape
• Understanding technology-driven concepts about E-Marketing and E-Commerce
• Analyzing how data captured at POS can be leveraged by retailers

Target Participants: Retail Sales executives, Retail Store Operations executives, and Retail Sales Associates, from any industry vertical, can attend the MDP.

Learning Outcomes: Retail Sales/Operations executives and officers will learn to enhance their productivity and performance by upskilling themselves

Understand how the tech revolution has changed the requirements of their roles and transformed the consumers.

Understand how to use digital skills and the e-commerce arena to their advantage. 

Program Contents:

There will be 6 sessions covering the following concepts-