Live Wire - Diwali Mania 2013, The Marketing Haat at JIM on 19 Oct. 2013.

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MBA students of Jaipuria Institute of Management, Vasundhara organized a Grand Event Live Wire: Diwali Mania 2013…The Marketing Haat; This event took place on 19th October 2013, Saturday at the campus of Jaipuria Institute of Management, Vasundhara, Ghaziabad. The Chief Gust for the event was Mr Rohit Saxena, National Sales Head of Pentair Water India Pvt Ltd and Guest of Honour was Mr Prateek Dubey, Zonal Head (PAC), Hindustan Coca Cola Bevrages pvt Ltd. The President of the Institute Mr Shishir Jaipuria

Slated to be the best in class in years to come,Live Wire: Diwali Mania 2013 was aiming at creating an aspirational value for every MBA student and helping them to develop selling, marketing/branding and motivational skills.

Various product categories like Food, Fashion, Eco- Friendly products, Kids items, Handicrafts, Corporate Gifts, Games was displayed with a whole bunch of entertainment through Live Band/Dance/Musical Performances, Management/Business Quizzes, Kids Drawing Competition, Bumper Prize etc. Public had a great shopping experience which was filled with fun and entertainment.

Renowned brands from different product and service segments came forward to sponsor the event. Some of the leading sponsors were Apex Dream Homes Pvt. Ltd., Luxor, Faber Castell, Crompton Greaves, Yo China, RawalPindi Jewellers, ICICI Bank, Maruti Suzuki to name a few. The event was coordinated by Prof.(Dr) Daviender Narang (Director-JIM), Dr. Anil Gupta, Dr. Ashwani Varshney, Ms. Monika Attri, Ms. Sunita Chowdhury and Ms. Ruby Bhatia.

The event was graced by prominent & credible personalities from art, entertainment & culture. Huge family crowd as well as youngsters from various institutes in and around Delhi- NCR came to enjoy the event.

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