Sharma, H. (2023). Using Topic Modeling for Extracting Customers’ Expectations: A Case of Women Apparel. Business Perspectives and Research. https://doi.org/10.1177/22785337221150831. (ABDC-C)
Sharma, H. (2022). Identifying determinants of refurbished apparel adoption: An attribution theory perspective. Journal of Consumer Behaviour. https://doi.org/10.1002/cb.2121. (ABDC-A)
Anubha, A., Narang, D. and Sharma, H. (2022). Unveiling the Impact of YouTube Advertising on the Cognitive Attitude of Indian Millennials. Global Knowledge, Memory and Communication. https://doi.org/10.1108/GKMC-08-2022-0196. (ABDC-B)
Sharma, H. & Aggarwal, A.G. (2022). Segmenting Reviewers Based on Reviewer and Review Characteristics. International Journal of Business Analytics (IJBAN), 9 (1), 1-20. https://doi.org/10.4018/IJBAN.303115. (Scopus-ESCI)
Mehta, P., Sharma, H., & Tandon, A. (2022). Software Reliability Growth Model with Rate of Change in Application Characteristics. Recent Advances in Computer Science and Communications, 15(2), 676-682. https://doi.org/10.2174/2666255813999201102193424. (Scopus)
Acdamic Experience
Research Interest
Online Marketing
Econometrics
Multi-Criteria Decision Making
Path Analysis Modeling
Achievement And Awards
Qualified UGC NET (Management) in December 2018.
Merit certificate for college topper in first and second year of post-graduation.
