Blog

Stay ahead in the world of business, management, and leadership with insightful articles from Jaipuria Institute of Management, Ghaziabad. Our blog features expert opinions, industry trends, case studies, and student success stories, offering valuable knowledge for aspiring professionals and business leaders.
  • TELL ME AND I FORGET TEACH ME AND I MAY REMEMBER INVOLVE ME AND I LEARN Everyone needs a little inspiration throughout their career. Inspiration is what keeps us motivated and passionate about what we do. Internship gives the glimpse of the practical world to the students. During the phase... Read More
  • BIKANERVALA is an FMCG conglomerate.It was 2nd June 2017 and I was supposed to report for my internship at 9:00am at the corporate office in New Delhi. However, I reached at 8:30am as I was very excited for the first day. I inquired at the reception about my appointment for... Read More
  • Can all decisions be Rational always? Inquiry into the question unveils that our decisions are not solely rational. In the process of choosing the best alternative, our instincts and guts often come in the decision making process. But sole reliance on guts causes a huge payoff sometimes. Hence, we seek... Read More
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Branding in the Age of Influencers

Ms. Ashima Satija

In this day and age of social media, being an influencer isn't necessarily just limited to gen z, but people of all ages are jumping into the influencer game. The question arises—what motivates this trend? Is it the allure of fame or financial gain? Likely, it’s a combination of both....

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Mastermind Challenge – Tech Pictionary: Where Creativity Meets Code

Editor

The IT/Analytics Club of Jaipuria Institute of Management, Ghaziabad organized an exciting and interactive event, "Mastermind Challenge – Tech Pictionary", on 10th April 2025. This gamified competition aimed to blend technical learning with creativity, enhance communication skills, and promote collaborative teamwork in a fun and engaging format. Objective: The key...

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